Produce

I need more leads

Fill the top of your pipeline with people who already trust you.

Build a real estate business that fits your life — not a life that fits your real estate business.

Your first step this week

Run a 30-day lead generation block, same two hours every day.

Pick one source you can control — sphere, farm, open houses — and work it daily for 30 days before you judge it. Consistency beats a new lead source every month.

Use

Say it and run it

The exact words and the checklist that go with this step.

Script · Sphere

Sphere Check-In (No Pitch)

Hey {name}, no agenda — you popped in my head today. How's {detail}?

Things are busy on my side. I've been helping a few people time their move before rates shift again.

By the way, if anyone at {workplace} ever mentions buying or selling, would you keep me in mind?

Lead with the relationship, close with a soft ask. 20 of these a day rebuilds a pipeline in 60 days.

All scripts →
Playbook · Daily, 30 days

30-Day Lead Generation Plan

A daily prospecting rhythm across sphere, online leads, and farming that produces appointments in 30 days.

  1. 01Set the target backwardsClosings needed → appointments → conversations. Write the daily conversation number on your desk.
  2. 029–11am is untouchableSphere calls, new lead calls, and follow-up. No email, no errands, no MLS browsing.
  3. 03Speed to lead under 5 minutesEvery new online lead gets a call, a text, and an email within five minutes.
  4. 0420 sphere touches a dayRotate the list so no contact goes untouched for more than 90 days.
Open the full playbook →

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