Buyers

I need help converting buyers

Turn inquiries into signed, loyal, closing buyers.

Build a real estate business that fits your life — not a life that fits your real estate business.

Your first step this week

Hold a real buyer consultation before you show a single home.

Showings without a consultation create tourists. The consultation is where you set expectations, sign the agreement, and find out whether this buyer can actually buy.

Use

Say it and run it

The exact words and the checklist that go with this step.

Script · Buyer Scripts

Buyer Consultation Opening

Before we look at a single house, I want to earn the right to be your agent. Fair?

Today we'll cover three things: what you want, what the market will actually give you, and how I get paid so there are no surprises.

Most buyers I work with save time because we make the decision criteria before we're emotional about a house.

If everything I show you today makes sense, we'll sign the representation agreement and start touring. Sound good?

Set the agenda, get micro-agreements, and make the paperwork the natural end of the meeting instead of a surprise.

All scripts →
Objection · Buyer Representation

“Why do I have to sign anything just to see a house?”

Because it's the document that puts me on your side of the table. Until it's signed, I legally work for the seller. It spells out what I do, how long, and how I'm paid — and it's the shortest agreement in the transaction.

All objection handlers →
Playbook · Per buyer

Buyer Consultation Playbook

A 30-minute meeting that produces a qualified, committed, lender-approved buyer.

  1. 01Set the agendaGoals, market reality, and how you're paid. Get agreement on the agenda before you start.
  2. 02Discover the criteriaMust-haves vs nice-to-haves, area, timeline, and who else is involved in the decision.
  3. 03Confirm the moneyLender pre-approval, down payment source, and comfortable monthly payment — not just maximum approval.
  4. 04Show market realityThree homes at their number so expectations are set by data instead of by portals.
Open the full playbook →

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